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Join Jay and Dave, two Aussie guys who have cracked the $1million per year ad agency model as they discuss current trends in digital advertising as well as look back over what they did right and what they did terribly wrong on the BidPixel journey...
Episodes
Tuesday Jan 14, 2020
Tuesday Jan 14, 2020
In this episode, Dave and Jay discuss a question from Scott Kay regarding how to warm up a cold audience.
Dave and Jay discuss how to provide value to your audience as at the end of the day, your email or ad campaign is going to be a transaction of your content for their time. Does what you are producing align with your cold audience's needs and will the content provide enough value?
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